Our ACHIEVEMENTS
Our records indicate than that in 2021, our team has achieved a growth of 26% in closing units, when the growth of the enitre MLS is 8%. We have 17% of listings taken when the entire MLS has -7%. We have written a 52% of the market, when the MLS has witten 9%.
WE DON’T HAVE EXCUSES, WE HAVE RESULTS
MARKETING STRATEGY
DIGITAL MARKETING THAT DRIVES RESULTS
WORLD-CLASS MARKETING MATERIALS
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Open House Flyer
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For Sale Flyer Created for All In-Home Visitors
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Just Listed Postcard
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Just Sold Postcard
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Professional Yard Signage
DIGITAL MARKETING
THAT DRIVES RESULTS
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Open House Flyer email blasted to real estate communities, affiliate networks and personal sphere of influence
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For Sale social media broadcast on Twitter, Instagram and Facebook
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For Sale campaign targeted to highly qualified buyers
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4 -page digital brochure to attract international buyers
GETTING READY TO YOUR HOME SHOW
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Declutter your kitchen and bathrooms counters. If you are not using it put it away!
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Smart to do your own inspection and get things fixed before going on market.
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CLEAN – CLEAN – CLEAN! FIRST IMPRESSIONS ARE EVERYTHING!
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I know you love your family photos – but buyers have a hard time imagining their family in the home.
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Paint is a cheap way to freshen up your home. Buyers are looking for neutral colors.
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Pull those weeds and plant some colorful flowers – especially around the front home.
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A fresh coat of paint on the front door invites Buyers in.
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If you have pets – make sure to remove or crate them during showings.
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Pleasant smells – especially apples, cinnamon or baking cookies invite.
MAKE SURE THAT YOU DO
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Most buyers have a hard time imagining how a home will look with their belongings in it. Your goal is to give them a blank canvas. To that end, you should:
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Remove any excess clutter. Paint your walls a neutral color.
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Keep the home well-lit and bright—leave on a few lights in key areas throughout the home and pull the curtains open. Leave your home every day with it ready to show.
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Your goal should be to make a positive first impression. That impression starts from the second the buyer pulls up to your home.
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Keep your yard clean. It should be cut and watered regularly.
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Trim your hedges and pull any excess weeds. If you have a flowerbed, make sure it looks well-maintained.
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Make any necessary repairs upfront. If you make the kinds of repairs upfront that you’re going to have to make anyway, your house will look more attractive to potential buyers.
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Repair loose or damaged shingles, walkway tiles, siding and caulking. Repair any cracks, leaks, or water damage. Replace worn carpet with a good medium quality neutral carpet.
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Repair dripping faucets and showerheads.
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Inspect and, if necessary, repair the heating, cooling, and electrical system.
MAKE SURE THAT YOU DO NOT
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It’s best not to be present during showings. We recommend that, if the only reason you are going out is because of a showing, you wait until they arrive. And, when they arrive, tell them, ‘my listing agent has asked that everybody use the lockbox,’ and then lock the door. This will help us track showings and provide you with extra security.
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For your own security, don’t leave valuables in plain site.
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The showing feedback is our way of finding out what the market has to say about your home. Don’t ignore this feed- back. Our Listing Manager will discuss all feedback with you and make suggestions. Please be prepared to listen to this informed advice.
PRICING STRATEGY
TO EFFECTIVELY PRICE AND
ULTIMATELY SELL YOUR HOME:
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We will research and create a pricing strategy to maximize the excitement and momentum of your property as soon as it goes live.
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Conduct a detailed, custom market analysis.
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Understand and consider the unique characteristics and amenities of your home and its location.
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Meld my expertise in the real estate market and your expectations around timing and outcomes.
The price of your home is determined in several ways:
The market value of your home is not:
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What you have in the home
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What you need out of it
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What you want
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What it appraised for
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What you heard your neighbor’s home sold for
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What the tax office says it’s worth
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How much it’s insured for
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Based on prices of homes where you are moving
The true market value of your home is…what a buyer is willing to pay for the property:
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Based on today’s market
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Based on today’s competition
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Based on today’s financing
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Based on today’s economic conditions
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Based on the buyer’s perception of the condition of the property
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Based on the location
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Based on normal marketing time
Properties that sell in today’s market:On a scale of 1-10 (“10” are the ones that are selling). How can your property be a “10”?
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By improving the condition dramatically
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By offering good terms
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By improving the way the home shows
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By adjusting the price
Advantages of a SRS Realtor
(Seller Representative Specialist)
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Is a trained seller client advocate who knows the importance of your specific needs and will guide you through each step of the selling process.
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Extensively trained in a variety of marketing methods to uniquely promote your property to the widest range of prospective buyers.
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Knows the importance of staging your property for best results. Staging, along with accurate pricing, will attain your desired results in a timely manner.
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Understands that negotiation skills are critical to a successful transaction and will ensure you receive the best possible outcome during negotiations of sale.
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Uniquely qualified to exceed your expectations and build your trust.
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Concentrates their efforts on your ultimate goals to ensure you are the center of the transaction.
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Has a keen understanding on how to collaborate with a variety of cooperating agents of all skill levels to ensure you get the best buyer.
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Adheres to the highest level of professional ethics and business practices in delivering 'client level’ services with integrity.
TESTIMONIALS FROM SOME OF OUR SELLERS
